Why Magento is the Best CMS and Wins Over Other Ecommerce Platforms?

In 2016-2017, we saw a tremendous growth in plug-and-play” ecommerce platforms such as Volusion, Shopify, etc. Though most store owners still prefer Magento ecommerce development for building highly-functional online stores. So, what really makes Magento the widely-preferred ecommerce platform and the favorite of most retailers?

Around one-fourth of all ecommerce websites in the world are developed on Magento. It provides almost everything an online store may need to display products, make online transactions easier, offer excellent customer support and run the backend processes smoothly. However, it demands a considerable level of coding knowledge to develop the dynamic ecommerce site in the first place. But, you can always hire ecommerce developer who will help you launch what you have always dreamt about.

Let’s take a look at some of the facts that will make you understand why Magento is better than other ecommerce platforms:

Open Source Platform Available for Free

Released under Open Source License version 3.0; Magento is built using PHP and available for free. It is highly adaptable and can be customized endlessly to fit any kind of project requirements precisely. It assures a powerful performance and improved security for retailers and developers.

Very Fast

Today, 40% of visitors expect a website to load within 2 seconds. If a site takes an enormous amount of time to load, users simply close the tab and move to other websites. Every visitor leaves without buying anything affect your bounce rate and overall conversion rate. So, you would want an e-store that loads fast and let your visitor navigate the site with ease. Magento allows you to cache your web pages using Varnish, recovering data from massive databases in milliseconds.

Manage Multiple Stores With a Common Backend System

With Magento, you don't need to setup different backend system to manage your multiple stores. You can run multiple sites on a common back-end system. Besides, you can get different domains for each website that can have different layouts and design. So, manage all of them together using a single admin panel using Magento. It is an excellent opportunity for the merchants who work in multiple niche categories.

The Magento Community

Magento is also known for its great community of tech solutions providers, store owners, ecommerce consultants, merchants, developers, designers, and end users around the world pride in discussing everything in great details. They assure that the platform remains fast, reliable, up-to-date, safe and free from errors.

No Hosting Related Restrictions

Unlike Volusion and Shopify, Magento permits you to choose the hosting service provider of your choice. This way you could easily choose the best hosting solution provider that suits your budget and requirements. If you want to migrate your store, there are no restrictions regarding hosting.

Magento is a highly functional and customizable ecommerce platform that allows you to build amazing frontend user experiences by choosing different themes and adding layouts and templates of your choice. The backend can be easily customized to meet business requirements by editing code, updating events and grids.

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I am a Digital Marketing Manager at leading Web and Mobile App Development Company, Bamediasoft technologies. With Six years of experience working in the field of development and digital marketing, I have technical as well as marketing skills to deliver valuable web solutions. Apart from brainstorming creative marketing strategies at Baymediasoft, I love to write blogs, articles and guest posts on a regular basis.